Open border, high gas prices boost tourism in Aroostook
Tourism

Open border, high gas prices boost tourism in Aroostook

PRESQUE ISLE, Maine — Tourists from Maine, around the United States and Canada swarmed north to experience Aroostook County this summer.

Though Maine overall saw about 10 percent fewer visitors than in 2021, those who visited spent more and stayed longer, state tourism officials said.

Aroostook County Tourism and several venue representatives said this spring The County needs to attract families and promote more of its assets. Focusing on outdoor sports like snowmobiling and hunting has been successful, but these draw mostly young male visitors. The group decided to launch more advertising targeting a wider range of people.